With just six months remaining in UT’s eight-year, $3 billion fundraising effort The Campaign for Texas, a new micro-drive has sprung up: We’re aiming to raise at least $40,000 in just 40 hours to make a big difference.
While multi-million dollar gifts make headlines, so far the Campaign for Texas has received nearly 850,000 gifts of less than $1,000. With a network as large as UT’s, small gifts add up quickly.
On April 3-4, the inaugural 40 Hours for the Forty Acres event will ask Longhorn alumni and students to donate whatever they can toward the goal of $40,000 during a 40-hour period to any UT cause that’s close to their hearts. It’s the first time the university has ever made a short-term “all hands” appeal across multiple channels, including social media, email, phone calls and an on-campus student event.
There is no minimum gift required (although online gifts must be at least $1). The main goal is participation, inviting Longhorns to help UT become the nation’s top public research university. (While multi-million dollar gifts make headlines, so far the Campaign for Texas has received nearly 850,000 gifts of less than $1,000. With a network as large as UT’s, small gifts add up quickly.)
Donors can give to any area on campus, from scholarship funding to faculty research to college or department support.
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