Aastra BluStarTM Video Conferencing Solution Receives ‘Office Oscar’

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InfoComm 2011, Orlando, FL, June 15, 2011- Aastra, a leading company at the forefront of the enterprise communication market, has been awarded an ‘Office Oscar’ by Office Equipment News for the Aastra BluStarTM video conferencing solution. The BluStar 8000i desktop media phone combines true HD video conferencing quality with unified communications and business applications into a powerful collaboration and easy to use device.

Office Equipment News reported that, “The new Aastra BluStar true HD desktop video conferencing solution marks a new era in enterprise communications.” With a UK circulation of over 10,000 readers Office Equipment News is a highly respected business magazine aimed at purchasers and recommenders of business equipment within large organizations, covering blue-chip, legal, financial and education sectors. Its ‘Office Oscars’ award is its top accolade and is well regarded in the business equipment IT sector.

With its 13-inch touch screen, the Aastra BluStar 8000i provides broadcast quality video and audio, resulting in a totally ‘natural collaboration’ experience. The product delivers true HD 720p video conferencing at a rate of 30 frames per second. The video quality is matched by superior HD sound quality, delivered via four voice tracking microphones and three speakers. This high quality desktop media phone enhances productivity by helping teams to work better together – whether for peer to peer communication or for up to 100 way video conferencing.

Commenting on the award, Simon Beebe, Vice-President, PLM for Aastra said, “This award provides full recognition of Aastra’s innovative approach to video conferencing. The new BluStar 8000i makes visual collaboration a daily reality with a desktop device as easy to use as a phone. At Aastra we are determined that our customers will have access to the very latest technologies to improve their productivity. The Aastra BluStar 8000i combines the functionality of a video conference device, a desk phone, a collaboration device, an application platform and a natural collaboration tool. The Office Equipment News ‘Office Oscar’ recognizes that BluStar can be a ‘game changer’ for its readers’ business communications.”

Experience a live demonstration of BluStar at InfoComm 2011, Booth #2084 or visitwww.aastrausa.com/blustar.

About Aastra USA

Aastra USA Inc. is the US business unit of Aastra Technologies Limited, a company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario, Canada, Aastra develops and delivers innovative communications products and applications for businesses. Aastra’s operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra USA is entirely dedicated to enterprise communications and offers IP telephony and Unified Communications solutions individually tailored to satisfy its customers’ requirements. These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, call center solutions to a wide selection of terminals. With a strong focus on open standards, Aastra USA enables enterprises to communicate and collaborate more efficiently. For additional information on Aastra, visit our website atwww.aastrausa.com.

Media contacts:

Robyn Thompson
+1.469.365.3249

pr@aastrausa.com

Aastra® is a registered trademark of Aastra Technologies Limited in the United States and Canada. All other product and company names herein may be trademarks of their registered owners.

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