Acquity Group to Speak at OMMA Global-Hollywood Conference and Expo

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Acquity Group to Speak at OMMA Global-Hollywood Conference and Expo
03.20.09 - Jeremy Barnes, Acquity Group Manager of Digital Strategy, will participate in a panel discussion on site search best practices.

Acquity Group, a leading services firm that focuses on digital solutions, announced today that it will be participating on a panel discussion at the OMMA Global-Hollywood Conference and Expo on March 23 and 24 in Los Angeles. 

The two-day interactive MediaPost event combines all separate one-day OMMA conferences into one comprehensive conference, serving as a forum to learn and discuss broad economic and industry trends, issues and tools in all digital channel sectors.

Acquity Group’s Jeremy Barnes, Manager of Digital Strategy, will be on an expert panel discussing “Content Owners: Using On-Site Search to Drive Revenue.”

Other panelists on the track include a V.P. of Product Management at Tribune.com, the Principal SEM Consultant at Omniture and the V.P. of Brand Marketing at AllRecipes. 

“It is my goal to relay information and best practices that we at Acquity Group use to ensure that our clients stay informed about their site search activity,” said Barnes. “Our services help enhance reporting capabilities so businesses can quantitatively and qualitatively assess how the site is being used. This in turn helps better manage future content development to appeal to key B-to-B audiences.”   

Thirty-two conference track sessions will focus on strategies and tools for best practices.  The more than 4,000 expected attendees will include those in the interactive industry, including digital media, marketing and advertising professionals, as well as creative directors, brand managers and media planners. 

All OMMA constituent assemblies will also be present at the event: OMMA Social, OMMA Mobile, OMMA Video, OMMA Behavioral, OMMA Performance, OMMA Publish, OMMA Gaming, and OMMA Metrics and Measurement.

Listen to Acquity Group relay expertise in site search best practices at the 11:30 a.m. panel discussion on Monday at Studio A, Mezzanine-level on the second floor of the Renaissance Hollywood Hotel. 

About Acquity Group

Acquity Group delivers award-winning, tailored solutions to elevate brands and businesses by maximizing the digital channel. Acquity Group’s innovative strategy, marketing & design, IT planning, and commerce & content services are the cornerstone of effective digital communication for today’s leading brands. Acquity Group is headquartered in Chicago and has offices in Irvine, CA; Los Angeles, CA; Overland Park, KS; Scottsdale, AZ; and Dallas, TX.  

About OMMA Global

OMMA Global, a MediaPost event, is the hottest bi-annual conference and trade show for the business of Online Media, Marketing and Advertising. Joining the keynotes, more than 50 thought leaders and industry innovators are confirmed to address the general audience and as part of track sessions Online Publishing, Media Planning, Marketing and Advertising. The tracks are designed to cover program themes of Search, Behavioral Targeting, Podcasting, Gaming Advertising and Email Marketing. Visithttp://www.mediapost.com/events/?/showID/OMMAGlobal:Hollywood.03-23-09for more details.



























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