Adaptive Insights Introduces Adaptive CFO Council to Share Best Practices and Strategies for Finance Leadership

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Exclusive Group Taps into Power of Adaptive’s 2000+ Customer Community; Offers Thought Leadership and Timely Insights on Industry Trends

SAN FRANCISCO – May 21, 2014 – Adaptive Insights, the worldwide leader in cloud business analytics solutions for companies and nonprofits of all sizes, today launched the Adaptive CFO Council at its Adaptive Live 2014 user conference. The Council is an exclusive network of senior finance leaders from the company’s 2000+ global customers designed to extend the value that Adaptive provides beyond its leading software suite. It will tap into its robust community of customers to provide a unique platform for CFOs and senior finance leaders to network with peers and share best practices and strategies for finance innovation and leadership.

The Adaptive CFO Council will be led by founding members Jeff Epstein -- former CFO of Oracle and a Senior Advisor to Adaptive; Ron Codd -- former CFO of PeopleSoft and a Senior Advisor to Adaptive; and Rob Hull – Adaptive Insights’ Founder and President, along with other customer leaders to provide insight from the best and the brightest in the business.

More than 30 senior financial professionals have joined the CFO Council to date including representatives from the Arizona Cardinals, Avis, Bemis, Blurb, Embraer, Engine Yard, The Mayo Clinic, and Stanford University.

“The Adaptive CFO Council offers a rare opportunity for the industry’s most forward-thinking CFOs to get together to develop and share best practices and advise each other – and the broader industry -- on important business trends and meaningful ways of accelerating growth and driving revenue,” said Jeff Epstein.

The Adaptive CFO Council will hold quarterly meetings that include teleconferences and in-person gatherings in various cities, along with regular research and commentary from council leaders and members. Senior finance leaders from all Adaptive customers are eligible for membership in the council.

“Working with our customers as true business partners is a core value within Adaptive, and the Adaptive CFO Council will take this to another level. By providing a forum for our customers worldwide to network, collaborate, and share insights, the Council will enhance the value of their partnership with Adaptive and membership in the Adaptive community,” said Rob Hull, founder and president of Adaptive Insights. “Adaptive customers are already the most progressive leaders in finance, spanning the Fortune 500 to some of today’s recent hot IPO companies. The CFO Council will help them achieve even greater success.”

Participation is open to the senior finance leaders of all Adaptive Insights customers. Adaptive Insights will reach out to all customers with more details in the coming weeks.

About Adaptive Insights

Adaptive Insights is the worldwide leader in cloud-based business and financial analytics solutions for companies and nonprofits of all sizes. The company’s software as a service (SaaS) platform allows finance and management teams to work together to plan, monitor, report on, and analyze financial and operational performance. With capabilities for budgeting, forecasting, reporting, consolidation, dashboards, and business intelligence, Adaptive Insights enables finance, sales, and other business leaders to make better, faster, more collaborative decisions that drive a true competitive advantage.

Adaptive Insights is used by over 2,000 organizations worldwide, from midsized companies and nonprofits to large corporations, including AAA, Boston Scientific, CORT, Konica Minolta, NetSuite, Philips, and Vail Resorts. The company is the #1 fastest growing cloud business analytics and CPM software company on the Deloitte Technology Fast 500™ list; and ranks #1 in customer satisfaction in independent industry surveys. With customers and partners in 85 countries worldwide, the company has the strongest channel ecosystem in the cloud CPM space, with worldwide partners including Armanino, Intacct, IntuitiveTek, Plex Systems, SAP, and NetSuite, which offers a specialized version of Adaptive Insights as the NetSuite Financial Planning Module. Adaptive Insights is headquartered in Palo Alto, Calif. and is funded by Bessemer Venture Partners (BVP), Norwest Venture Partners (NVP), Royal Bank of Canada (RBC), ONSET Ventures, Monitor Ventures, and Cardinal Venture Capital.

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