Apnaloan.com changes its name to ApnaPaisa

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(PressReleasePoint) Mumbai, September 12, 2008: Apnaloan.com Services Pvt. Ltd. (www.apanloan.com), the pioneer and largest market place for loans and credit cards today changed the company name to ApnaPaisa Pvt. Ltd. (www.apnapaisa.com).

The new name reflects the company’s expanded offerings, which now include empowering insurance consumers and retail investors apart from loan consumers. The dropping of .com from the new name also recognizes that consumers now increasingly use the phone to access the company’s services apart from the internet.

The company is the pioneer and is today the largest market place for loans and credit cards. With the recent launch of Apnainsurance (www.apnainsurance.com), the company is expanding their services in other personal finance products. The name change is a reflection of the significant steps taken in the direction to expand their existing basket of services.

It also reflects the strong commitment towards customers to empower them with as much knowledge as is possible and to assist them in making the service providers compete for their business.

Commenting on the name change Mr. Harsh Roongta, CEO said, “We are the leaders and pioneer in the loan and credit card marketplace. The new name ‘ApnaPaisa Pvt. Ltd.’ reflects our determination to provide the same global level of service to insurance consumers and retail investors that our loan and credit card consumer are already used to.

About ApnaPaisa Pvt. Ltd.:

ApnaPaisa Pvt. Ltd is India’s first and largest personal finance supermarket. Over 1 million consumers have used our market place model to obtain competitive loan, credit card and insurance products and to make a better, more informed decision.

The company run Apnaloan.com is the pioneer and largest market place for loans and credit cards. It has recently launched Apnainsurance.com comprehensive guide to insurance in India, which enables consumers to search and apply for all their insurance needs.

Media Contact for Apnaloan.com:
Escher Communications & PR
Archana Pradhan – 98203 30505
Rashmi Nakaskar – 98192 22195
Email: archana@escherpr.com/ rashmi@ escherpr.com
Tel: +91 22 24901327/28/30
Fax: +91 22 24901325