The Application Performance Management Lifecycle

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— Top-performing enterprises increase year-over-year improvement to repair critical application performance problems by 71 percent —

BOSTON, MA – March 02, 2010 – While IT organizations deliver applications providing clear value to the business, customers, and end-users through a complex integration of systems, technologies, and software, over half of all Aberdeen Group survey respondents experienced declining capability to resolve service impacting problems with critical business applications.

The APM Lifecycle: Improving End-User Experience With a Holistic Approach to Application Performance Management

, the latest research report from Aberdeen Group, a Harte-Hanks Company (NYSE:HHS), reveals that more than half of all respondents average more than seven and one-half (7 ½ hours) mean time to repair for critical application performance problems. The report identifies how top-performing companies –are achieving top performance managing applications and delivering business results.

Aberdeen Group surveyed over 100 organizations and asked how they approach the challenges to improve application performance, and analyzed them based on the degree to which different strategies and capabilities have had an effect on end-users, applications, and business performance. Aberdeen has identified the top 20% of performers across a range of key performance values as the top performers. These companies have achieved significant results:

• 71% improvement in mean time to repair critical situations in application performance
• 2.57 hours mean time to repair critical situations in application performance
• 98% availability of critical business applications

“Companies must focus on multiple areas to improve application availability and visibility across the complex collection of systems, networks, and services that comprise the applications that drive increased revenue and productivity, “said Jeffrey DeBarros, senior research analyst, Aberdeen. “Improved collaboration between IT support teams is delivered when IT provides visibility and effective monitoring solutions across the various components of a critical application. Organizations that focus on a comprehensive monitoring approach for Application Performance Management can realize a dramatic increase in end-user satisfaction, application availability, and ultimately revenue and profitability.”

This research report provides specific directional guidance for companies that seek to improve application performance management results. A complimentary copy of this report is made available due in part by the following underwriters: Aternity and Knoa Software. To obtain a complimentary copy of the report, visit:

http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=6054&camp2

.

Visit

Research.Aberdeen.com

for additional access to complimentary

Information Technology Research

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About

Aberdeen

Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to AberdeenTM for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information – Opportunity – Insight – Engagement – Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeenhttp://www.aberdeen.comor call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go tohttp://www.harte-hanks.com.

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