DotAsia Organisation is a not-for-profit, community membership-based organization incorporated as a “limited by guarantee and not having a share capital” corporation (in Hong Kong).
MALAYSIA., March 7, 2014 - (PressReleasePoint) - As a not-for-profit organization, DotAsia promote Internet development and adoption around Asia. Since they launched “.Asia” through 2007 and 2008, they have contributed funds and support to many different community projects around Asia.
The organization is the Sponsoring Organization and Registry Operator for the .Asia Sponsored Generic Top Level Domain (TLD). DotAsia oversees the policies and governance of the “.Asia” Top Level Domain (TLD) Registry. DotAsia is building a strong foundation of active usage and traffic to “.Asia” domain names. Every “.Asia” domain name helps support Internet development in Asia.
Importance of IDNs for Small Businesses
Edmon Chung, DotAsia’s chief executive officer, said the purpose of an Internationalized Domain Names (IDN) is to get more people online. With localized domain names, it is easier for businesses to relate to customers.
For Indian markets, Chung says if a small business wants to move a step closer towards making their products or services available to a larger audience, a .asia website would be helpful. Business in India use local language and this becomes an added advantage for small and medium-sized businesses (SMBs). For instance, Indian sites like flyingfox.asia and delhi99.asia are making their presence felt locally.
ONE and TWO Character Web Addresses Available under “.Asia” Domain Names
In year 2013, DotAsia, the organization has announced releasing single and double character domain names.
Edmon Chung, DotAsia’s chief executive officer, said: “One and two-character domain names, such as ‘T.asia’ or ‘UV.asia’, are easy to spell, easy to remember, quickly shared and ideal for mobility. Not only are they short and compelling, they also contain a keyword and geographical label, increasing the chances of being found by people and search engines alike.”
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