Barnes & Noble Announces Star Wars Reads Day to be Held in Stores Nationwide on Saturday

Barnes and Noble's picture
Third-Annual Star Wars Reads Day Will Celebrate Literacy, Jedis, Wookies and All Things Star Wars Readings, Arts & Crafts, Lightsaber Demonstrations, Costume Contests, Character Appearances, Trivia Challenges, Storytimes and Exclusive Giveaways Part of the Galaxy of Fun New York, NY – September 29, 2014 – Barnes & Noble, Inc. (NYSE: BKS), the nation’s largest retail bookseller and the leading retailer of content, digital media and educational products, today announced that Barnes & Noble stores nationwide will host a free Star Wars Reads Day on Saturday, October 11. Star Wars fans young and old are invited to dress as their favorite characters and join Barnes & Noble’s third-annual celebration of the popular intergalactic tales. Stores will host various activities that may include readings, author signings, Star Wars arts and crafts, lightsaber demonstrations, costume contests, trivia challenges, Storytimes and more. Many stores have coordinated appearances with the 501st Legion, the official Imperial Costuming Organization.  Exclusive giveaways and activities provided by more than ten publishers of Star Wars-related books and products will ensure Jedi and Padawans from every age group will be delighted and entertained. “Our Stars Wars Reads Day is always a huge hit with both our customers and booksellers, and this year, our stores and publishing partners tapped into the ’Force’ to ensure there’s something for the whole family at this event,” said Sarah DiFrancesco, Vice President, Business Development for Barnes & Noble. “Stores will have fun activities and give away Star Wars related posters and stickers.” The Star Wars Reads Day event is free and open to the public.  For further details, including specific Star Wars-related activities occurring at your local store, contact your Barnes & Noble store or visit the Barnes & Noble Store Locator. Barnes & Noble social media will have coverage of events on Twitter, Instagram and Tumblr. Customers can also like Barnes & Noble on Facebook.  About Barnes & Noble, Inc.Barnes & Noble, Inc. (NYSE: BKS) is a Fortune 500 company, the nation’s largest retail bookseller and the leading retailer of content, digital media and educational products.  The Company operates 658 Barnes & Noble bookstores in 50 states, and one of the Web’s largest e-commerce sites, (  Its NOOK Media LLC subsidiary is a leader in the emerging digital reading and digital education markets.  The NOOK digital business offers award-winning NOOK® products and an expansive collection of digital reading and entertainment content through the NOOK Store® (, while Barnes & Noble College Booksellers LLC operates 705 bookstores serving over five million students and faculty members at colleges and universities across the United States.  General information on Barnes & Noble, Inc. can be obtained by visiting the Company's corporate website: Barnes & Noble®, Barnes & Noble Booksellers® and Barnes &® are trademarks of Barnes & Noble, Inc. or its affiliates.
Copy this html code to your website/blog to embed this press release.