Central European Media Enterprises Ltd. Launches Bouquet of Paid Channels

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August 17, 2011

Hamilton, Bermuda, August 17, 2011– Central European Media Enterprises Ltd. (“CME”) (NASDAQ and Prague Stock Exchange: CETV) today announced a new bouquet of six paid channels in Slovenia.

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Under the subscription package title POP NON STOP, viewers who receive a digital signal from the operators Telemach or T2 will be able to watchPOP KINO, POP KINO2, POP BRIO, POP FANI, POP OTOandPOP SPOT.

Between them the KINO channels will offer 150 blockbuster films a month, POP FANI will offer over 20 comedy series and films a day; POP Brio will show female targeted film classics and foreign and local reality shows; POP OTO will be Slovenia’s first translated cartoon channel and POP SPOT will showcase a wide variety of music for all tastes.

For the first two months, POP NON STOP will be free of charge after which the price of the monthly package will cost EUR 11.99.

“Built on a richness of content and variety, POP NON STOP will provide entertainment for the whole family and enable PRO PLUS to diversify from advertising to subscription revenues, positioning our Slovenian operation as the industry trendsetter in the country”, said Anthony Chhoy, Executive Vice President, Strategic Planning & Operations.

CME is a vertically integrated media and entertainment company operating leading businesses in six Central and Eastern European countries with an aggregate population of approximately 50 million people.  CME’s broadcast operations are located in Bulgaria (bTV, bTV Cinema, bTV Comedy, bTV Action and Ring.bg), Croatia (Nova TV, Doma and Nova World), the Czech Republic (TV Nova, Nova Cinema, Nova Sport and MTV Czech), Romania (PRO TV, PRO TV International, Acasa, PRO Cinema, Sport.ro, MTV Romania and PRO TV Chisinau Moldova), the Slovak Republic (TV Markíza and Doma), Slovenia (POP TV, Kanal A and the POP NON STOP subscription bouquet). CME’s broadcast operations are supported by its content and distribution division, Media Pro Entertainment, as well as its New Media division, which operates Voyo, the pan-regional video-on-demand service.

News Source : Central European Media Enterprises Ltd. Launches Bouquet of Paid Channels