The CW'sVampire DiariesContinues Hot Streak, Staking Out First Place with Target Young Females

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February 05, 2010

Vampire DiariesClimbs to Best Ratings since Nov. 12 in All Key Demos; Delivers Best Female Teen Performance Since Sept. 17



VampireWins the Hour With Females 12-34, Female Teens and Total Teens;Takes Second Among Women 18-34 and Persons 12-34



Vampire DiariesAgain Ranks as Thursday as TV's #1 Show among Female Teens

Continuing its growth streak, The CW's freshman hitThe Vampire Diariesrose to its best performance since Nov. 12 among women 18-34 (3.0/9), adults 18-34 (2.3/7), women 18-49 (2.4/6), adults 18-49 (1.9/5) and total viewers (4.0mil), according to Live Plus Same Day Nielsen ratings for Thursday, Feb. 4, 2010. This marks VAMPIRE DIARIES second best performance of the season among adults 18-34.

Vampire Diariessoared to its best female teen ratings (3.3/12) since the show's second telecast on Sept. 17. The CW's first-year hit also matched its second best performance of the series among total teens (2.3/8).

Vampire Diariestopped all competition to win the 8:00-9:00pm hour among females 12-34 (3.1/10), female teens and total teens.Vampire Diariesranked second in the hour among women 18-34 (3.0/9) and persons 12-34 (2.3/8).

Once again,Vampire Diarieswas Thursday night's #1 show among female teens.

With its second consecutive week of ratings gains,Vampire Diariesimproved over last week's telecast by 7% in women 18-34, 10% in adults 18-34, 4% in women 18-49, 6% in adults 18-49, 14% in female teens, 21% in total teens and 8% in total viewers.

Contact Info:


Paul Hewitt
(818) 977-6171



paul.hewitt@cwtv.com



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