Executive Appointed to Oversee Ad Sales, Content Distribution, Corporate Strategy and Business Development, Finance, and Business and Legal Affairs for the CBS Corporation/Lionsgate-Owned Cable Network
LOS ANGELES — April 16, 2014 — David Wisnia has been appointed President of Business Operations for TVGN, a CBS Corporation (NYSE: CBS.A and CBS) and Lionsgate (NYSE: LGF) partnership.
In his new role, he will oversee TVGN’s operational strategy, including ad sales, content distribution, corporate strategy and business development, finance, and business and legal affairs. Wisnia’s appointment is effective immediately, and he will report to TVGN’s Board of Directors, working alongside Brad Schwartz, TVGN’s President, Entertainment and Media.
Most recently, Wisnia has been a member of TVGN’s Board of Directors. Previously, Wisnia served as Executive Vice President, Business Development for CBS Corporation working closely with the Company’s senior management, as well as across the various CBS divisions on strategic development initiatives.
During Wisnia’s tenure at CBS, he served as Executive Vice President, Affiliate Relations working on negotiating new affiliation contracts while helping to oversee the department's operations and personnel. He also served as a senior liaison to CBS’s Affiliate Board and station/group owners.
Wisnia succeeds Dennis Miller, who had been a consultant to Lionsgate for TVGN, and later served as the interim President during the Network’s recent transition of partnerships from One Equity Partners to CBS.
“David's range of skills and past experience in managing P&Ls of cable channels, as well as distribution, marketing and business and legal affairs, make him perfectly suited for this important role, as the network continues to evolve and grow,” said Leslie Moonves, President and CEO, CBS Corporation. “His leadership will be a great asset to the outstanding team we’ve been building at TVGN.”
“David brings a combination of operational expertise and strategic vision that will be invaluable in helping TVGN to reach its full potential as a robust cable network,” said Lionsgate Chief Executive Officer Jon Feltheimer. “He is an experienced television executive who will play a key role in continuing to grow the channel. Dennis Miller provided great leadership to TVGN during a formative period for the CBS/Lionsgate partnership, and we’re grateful for his outstanding contributions during an important transition year.”
Prior to CBS, Wisnia served as Senior Vice President, Distribution, Sales and Marketing/Head of North American and European Operations for News Corporation's Star TV, where he oversaw day-to-day operations for the Los Angeles, New York and London offices, including P&L, affiliate relations, advertising, marketing, local programming, as well as strategic planning for growth. Before working at Star TV, Wisnia was Vice President, Business and Legal Affairs for Fox Cable Networks, where he helped oversee the business and legal affairs department for Fox Sports cable television channels, domestically and internationally. During this period, he managed the day-to-day business and programming operations of the Fox Sports channel in the Middle East, Africa and Turkey, as well as worked as the lead attorney in negotiations with major sports leagues, including MLB, NBA, NFL, NASCAR and the PGA.