Denso to Exhibit at 64th Iaa in Frankfurt, Germany

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Date: 09/07/2011

— Connecting Drivers, Vehicles and Society—

KARIYA (Japan) ―DENSO Corporation will exhibit at the 64th IAA (Internationale Automobil-Ausstellung) Motor Show in Frankfurt, Germany, on Sept. 15-25, 2011. DENSO will introduce its latest technologies and products that will support the theme; “Connecting Drivers, Vehicles and the Society.”

DENSO’s main exhibit “Resonance 2021” is a　vehicle cockpit simulator designed for the automotive society in 2021. By connecting drivers, vehicles and the society, the simulator showcases the following functions that drivers want and expect, while ensuring safety.

1. Active Steering Wheel System
Monitors the risk of contact or collision between cars using vehicle-to-vehicle and vehicle-to-infrastructure communication. When the system detects an imminent collision, the steering wheel vibrates to alert the driver of the situation and also automatically takes controls of the steering wheel to help the driver stay safe when needed.

2. Smart Map Monitor System
Designed to ease traffic congestion and make driving more convenient and comfortable by informing the driver of real-time road conditions and changing traffic hazards using cloud networking.

3. Information Guide System
Connects with the driver’s personal computer and/or Smartphone to analyze the driver’s preferences, and proposes a preferred type of shop or restaurant to the driver when visiting new places.

DENSO also will display other “connecting” technologies, such as its remote touch controller, sensing system, infrastructure cooperative system and Smartphone connectivity technology.

Also, DENSO will exhibit its new starter, Tandem Solenoid starter, for stop/start systems, and technologies for hybrid, plug-in hybrid, and electric vehicles such as its inverter, battery monitoring unit and electric compressor.

DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global automotive supplier of advanced technology, systems and components in the areas of thermal, powertrain control, electric, electronics and information and safety. Its customers include all the world's major carmakers. Worldwide, the company has more than 200 subsidiaries and affiliates in 35 countries and regions (including Japan) and employs approximately 120,000 people. Consolidated global sales for the fiscal year ending March 31, 2011, totaled US$37.7 billion. Last fiscal year, DENSO spent 9.3 percent of its global consolidated sales on research and development. DENSO common stock is traded on the Tokyo and Nagoya stock exchanges. For more information, go to www.globaldenso.com, or visit our media website at www.densomediacenter.com.

Contact:
Sadayoshi Yokoyama
+81 566-25-5594
sadayoshi_yokoyama@denso.co.jp

Goro Kanemasu
+81 566-25-5594
goro_kanemasu@denso.co.jp

News Source : DENSO to Exhibit at 64th IAA in Frankfurt, Germany