DTS SOUND EXPERIENCE COMING SOON TO ADOBE AIR-ENABLED CONNECTED TVS AND BLU-RAY PLAYERS

Adobe AIR 3 to Support DTS-HD

CALABASAS, Calif. (Oct. 3, 2011) –DTS, Inc.(Nasdaq: DTSI), a leader in high-definition audio technology, announced today its collaboration with Adobe to bring the DTS surround sound experience to upcoming connected TVs and Blu-ray Players powered by Adobe® AIR® 3. Adobe’s latest version of AIR, released today, will enable Flash®-based application experiences with high definition (HD) video and up to 7.1 channels of best-in-class DTS surround sound. This premium experience will be demonstrated at Adobe MAX, Adobe’s annual developer conference, which kicked off today.

Brian Towne, executive vice president and chief operating officer at DTS, Inc., stated, “Our partnership with Adobe further illustrates our strong commitment to creating high quality audio experiences for consumers across any and every connected device. With AIR 3, consumers will be able to enjoy their favorite Flash-based applications with uncompromised audio quality.”

“More than 100 digital home devices are now certified to support Adobe Flash and AIR,”said Florian Pestoni, group product manager at Adobe. “With the ability in AIR 3 to pass DTS-encoded content to decoders on connected TVs and Blu-ray players, content publishers and developers are able to deliver powerful, high definition audio experiences with rich video and immersive surround sound.”

AIR 3 is able to deliver all profiles of the DTS-HD codec, from higher bit-rate DTS-HD Master Audio^TM, down to the extremely efficient DTS Express^TM, optimized for “over-the-top” and web-connected ecosystems. DTS Express provides content distributers with the ability to deliver stereo, 5.1, and 7.1 surround sound at superior quality and flexibility, with bitrates ranging from 48 kbps up to 512 kbps, a “sweet-spot” for connected entertainment.

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About Adobe Flash

Flash Player is supported on more than 98 percent of Internet connected PCs today and by the end of 2011, Adobe expects more than 200 million smartphones and tablets including Apple iOS devices to support Flash based applications via Adobe AIR. By the end of 2015, the number of devices that will support Adobe AIR is expected to increase to 1 billion. Adobe AIR, a superset of Flash Player, enables developers to leverage existing code to create and deliver standalone applications across devices and platforms. Thousands of Flash based applications have already been created and made available on Android Market, iTunes App Store, Samsung SmartTV Store and BlackBerry AppWorldâ„¢ today.

About DTS, Inc.

DTS, Inc. (Nasdaq: DTSI) is dedicated to making digital entertainment exciting, engaging and effortless by providing state-of-the-art audio technology to hundreds of millions of DTS-licensed consumer electronics products worldwide. From a renowned legacy as a pioneer in multi-channel audio, DTS became a mandatory audio format in the Blu-ray Disc™ standard and is now increasingly deployed in enabling digital delivery of movies and other forms of digital entertainment on a growing array of network-connected consumer devices. DTS technology is in home theaters, car audio systems, PCs, game consoles, DVD players, televisions, digital media players, set-top boxes, smart phones, surround music software and every device capable of playing Blu-ray™ discs. Founded in 1993, DTS' corporate headquarters are located in Calabasas, California, with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Northern California, Washington, China, France, Hong Kong, Japan, Singapore, South Korea, Taiwan and the United Kingdom. For further information, please visitwww.dts.com. DTS is a registered U.S. trademark of DTS, Inc. All other trademarks are the properties of their respective owners. © 2011 DTS, Inc. All rights reserved.

Media Contacts:

Audrey Sahl
Formula PR

Sahl@formulapr.com

(212) 219-0321

Alan L. Cohen
DTS, Inc.

Alan.cohen@dts.com

(818) 436-1081