Earnest Harris Leads Marlo Entertainment Into Deal With National Web Radio Show
Online Celebrity Interview Show Expanding Into Broadcast Radio and Television and Will Provide Marlo Entertainment With First Entry Into Online and Broadcast Entertainment Shows
As part of its long-range plans for MarloTV, Marlo Entertainment has agreed to a partnership with a national online celebrity interview show that is currently expanding its reach offline with deals in the works for coast to coast radio broadcasts as well as plans for a cable television component.
Recent guests on the show have included Jackson family patriarch, Joe Jackson, Michael Welch, from “The Twilight Saga, Eclipse,” Darius Rucker (Hootie & The Blowfish), General Platt, from “Pants On The Ground” fame, Kimberly Locke from American Idol, Crystal Harris (“Girl’s Next Door”), and CNN news anchor Don Lemon.
“For me this is one of the most exciting things we’ve done,” said Marlo Entertainment’s Earnest Harris. “Adding this kind of asset to our company is a natural fit for me. I come from a interviewer’s background myself, having been a journalist for so many years. And you add that this is a show focused on entertainment and celebrity, which is obviously what my life now centers around, as well as our company’s long-term plans to build our own web-based “television” network and you can see how this is a perfect fit for us.”
Currently successful as a web show, already the producer is being courted by a national radio network, based out of Miami, with hundreds of stations involved, to broadcast the show to its significant Spanish-language audiences.
The 30 minute show was originally started to highlight and focus on independent film and filmmakers, but very soon expanded its target to include music, television and major studio entertainers and talent, in front of and behind the cameras and microphones.
Partnering on this kind of entertainment show is one of many steps the company is taking as part of its build-up to a channel with many offerings from celebrity shows like this, to original, scripted and reality programs.
“We have known for some time that the key to building a solid channel was good content, shows that could find and hold an audience, and thereby also be attractive to sponsors,” Harris explained. “There’s a lot of content out there, and we’ve been taking our time to find the right properties. This show is definitely one of those. And it already brings a strong audience and business model, so we couldn’t ask for more.”
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