>> Ed Wiest Named Lineage Power Director of Distribution Sales

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Power industry expert to leverage NetPower and Texas Instruments experience. Wiest will be based at the company’s Texas headquarters, reporting to Jeff Frank, president for the OEM Embedded Power business unit.

Power industry expert to leverage NetPower and Texas Instruments experience

PLANO, TX (February 23, 2010) – Lineage Power Corporation, a Gores Group company and the first name in power, today announced Ed Wiest has been named director of distribution sales. Wiest will be based at the company’s Texas headquarters, reporting to Jeff Frank, president for the OEM Embedded Power business unit.

“Ed brings a strong power industry distribution, sales, and marketing background to Lineage Power,” said Jeff Frank, president of the Lineage OEM Embedded Power division. “His proven track record of revenue growth, channel development and sales management will drive profitable share gain and trust through integrated go-to-market demand generation in partnership with the channel.”

Wiest joins Lineage Power from Ocular LCD where he was director of sales – achieving double-digit revenue growth in a challenging economic climate. Prior to that, Wiest was vice president sales and marketing for NetPower Technologies. He will leverage distributor’s immediate product availability, advanced logistics, and attractive financing lines of credit to grow Lineage Power market share and awareness.

“I look forward to making Lineage Power the favorite vendor for distributors,” said Wiest, director of distribution sales for Lineage Power. “We see the relationships with our channel partners playing a key role as we focus on growth opportunities in the alternative energy, industrial, and medical vertical markets.”

Wiest has more than 20 years of experience in the power and electronics industry, having held a number of sales and marketing roles at Texas Instruments and Wyle Electronics. Wiest also spent time in field sales management at Dallas Semiconductor and International Rectifier. Wiest earned a Bachelor of Science in Electrical Engineering degree from North Dakota State University.

About Lineage Power
Lineage Power Corporation, a Gores Group company, traces its 95+ year heritage of patented innovation to AT&T, Bell Labs, Lucent Technologies and Western Electric. The first name in power, Lineage delivers reliable and intelligent power conversion solutions with energy-efficient AC-DC power supplies, DC-DC board-mounted power modules, telecom energy systems, and custom power products backed by local field expertise in 25+ locations worldwide. Designed for decades of non-stop operation, the high-availability DC power conversion solutions enable voice, video and data communications while assuring investment protection, total system efficiency, and significantly reduced total cost of ownership. More information about Lineage hardware, software, services and training is available at www.lineagepower.com.

About The Gores Group
Founded in 1987 by Alec E. Gores, The Gores Group, LLC is a private equity firm focused on acquiring controlling interests in mature and growing businesses which can benefit from the firm's operating experience and flexible capital base. The firm combines the operational expertise and detailed due diligence capabilities of a strategic buyer with the seasoned M&A team of a traditional financial buyer. The Gores Group, LLC has become a leading investor having demonstrated over time a reliable track record of creating substantial value in its portfolio companies alongside management. The firm's current private equity fund has committed equity capital of $1.7 billion. Headquartered in Los Angeles, California, The Gores Group, LLC maintains offices in Boulder, Colorado and London. For more information, please visit www.gores.com.

News Source : >> Ed Wiest Named Lineage Power Director of Distribution Sales


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