Hand Perfection Nail & Cuticle Treatment wins 2009 Redbook MVP Beauty Award

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HAND PERFECTION Nail & Cuticle Treatment won the “Repair” category as best-of-the-best for brittle nails and ragged cuticles

NEW YORK (December 2009) – Among a glorious backdrop of veteran beauty brands honored at the 2009 Redbook MVP Beauty Awards breakfast, newcomer HAND PERFECTION Nail & Cuticle Treatment won the “Repair” category as best-of-the-best for brittle nails and ragged cuticles.

Redbook's annual MVP (Most Valuable Product) Awards pay tribute to the most innovative and irresistible products and props for skin, hair, makeup and fragrance for 2009.

Now in its sixth year, the MVP Awards have become among the most anticipated and coveted honors in the beauty industry, with products carefully screened by Redbook's beauty editorial team, Cheryl Kramer Kaye and Krista Bennett DeMaio -- two discerning beauty industry insiders. The 2009 Award categories included: Revive, Retool, Relieve, Repair, Rejoice and 12 monthly winners.

This year’s Awards ceremony kicked off with an uplifting message from beauty director, Kaye, that despite an otherwise sobering year, “the wonderful thing about beauty is that it gives you a break from all the serious stuff.”

HAND PERFECTION Nail & Cuticle Treatment was created by world famous hand model, Ellen Sirot, a woman who has spent a lifetime perfecting the look of an ageless, flawless hand for countless print ads and TV commercials.

This lightweight, fast-absorbing restorative treatment carefully blends bolstering omega-3 fatty acids with deeply nourishing botanicals and protective antioxidants and to help smooth and soften dry, jagged cuticles, while keeping nails strong and healthy looking. In clinical trials, improvement in cuticle hydration and nail hydration was reported in 100% of subjects in JUST TWO WEEKS.

HAND PERFECTION Nail & Cuticle Treatment is available at www.handperfection.com at a suggested retail price of $22. It is featured along with other MVP Award winners in the December issue of Redbook.


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