Havells Industrial on an overdrive & launches a Product Lounge on Wheels

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To Showcase Wide Range of Industrial Products / Havells India Limited, a US $1.2 billion enterprise and one of India’s leading industrial products player in electrical segment, has started a promotional campaign (product lounge on wheel) to showcase the full range of Industrial products at the customer doorstep.

New Delhi, 7th September, 2011:Havells India Limited, a US $1.2 billion enterprise and one of India’s leading industrial products player in electrical segment, has started a promotional campaign (product lounge on wheel) to showcase the full range of Industrial products at the customer doorstep. The Mobile Van was flagged off by Shri Qimat Rai Gupta, CMD, Havells India Ltd. from the corporate office of QRG Group in Noida.

The Objective of the promotional campaign is to showcase the full range of industrial switchgear products, motors, capacitors, industrial lighting & cables to the technical experts of the Industry who understand the products, its quality & the features. The display lounge will cover all Industrial hubs and construction sites in Delhi NCR region. The mobile product lounge is fully equipped to display product range and features through audio & visual effects.

On this occasion Mr. Anil Gupta, JMD, Havells India Limited, said, “Havells intends to move closer to its customers and provide the best quality & services to them. With the initiative of mobile display lounge, we are reaching out to industry experts by showcasing the industrial products at their doorstep and focus to develop right products and services as per their requirements. It also opens up an opportunity for us to expand our long-term relationship with industry experts.”

Havells has been focusing in putting up a strong manufacturing infrastructure in the country to produce world class Industrial products. Recently, the company has expanded its manufacturing capacity of Industrial switchgears and set-up an additional, most automated & modern manufacturing plant at Sahibabad (U.P) and modernized the existing Plant at Faridabad (Haryana). The plants are equipped with start-of-the-art technology including sophisticated CNC tooling & manufacturing machines, high degree of automation for great accuracy, use of best available raw materials at every stage and advanced in-house lab for quality test of every product. From these plants Havells manufactures ACB, MCCB, Changeovers, Control Gears, Panel Board System, Fuse and Chamber Systems etc.

ABOUT HAVELLS
Havells India Ltd is a billion-dollar-plus organization, and is one of the largest & India's fastest growing electrical and power distribution equipment manufacturer with products ranging from Industrial & Domestic Circuit Protection Switchgear, Cables & Wires, Motors, Fans, Power Capacitors, CFL Lamps, Luminaires for Domestic, Commercial & Industrial applications, Modular Switches, Water Heaters and Domestic Appliances covering the entire gamut of household, commercial and industrial electrical needs. Havells owns some of the prestigious global brands like Crabtree, Sylvania, Concord, Luminance, Linolite & Standard.

With 94 branches / representative offices and over 5000 professionals in over 50 countries across the globe, the group has achieved rapid success in the past few years. Its 12 state-of-the-art manufacturing units in India located at Haridwar, Baddi, Noida, Faridabad, Alwar, Neemrana, and 6 state-of-the-art manufacturing plants located across Europe, Latin America & Africa churn out globally acclaimed products. Havells is a name synonymous with excellence and expertise in the electrical industry. Its 20000 strong global distribution network is prompt to service customers.

The company has acquired a number of International certifications, like CSA, KEMA, CB, CE, ASTA, CPA, SEMKO, SIRIUM (Malaysia), SPRING (Singapore), TSE (Turkey), SNI (Indonesia) and EDD (Bahrain) for various products. Today, Havells and its brands have emerged as the preferred choice of electrical products for discerning individuals and industrial consumers both in India and abroad.