IBM Recognizes Customers for Driving SOA and Business Impact

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LAS VEGAS, NV - 05 May 2009:IBM (NYSE:IBM) today recognized eight clients for their outstanding dedication to building and implementing innovative solutions using an SOA approach on the IBM WebSphere platform. IBM's first annual IMPACT SOA Industry Customer Case Study Awards recognize customers with SOA Case Studies who are delivering high business value based on service oriented architecture (SOA) and integration with WebSphere.

The awards are being presented at IMPACT 2009, IBM's worldwide customer event focused on the SOA market. SOA is among the fastest-growing segments of the information technology industry and IBM offers the most comprehensive portfolio of software, services and hardware for building, maintaining and extending SOA environments. 

SOA can help companies build, extend, and transform their existing infrastructures incrementally over time, by allowing multiple systems to consume and re-use business services, and provide web-based collaboration throughout their industry communities. The customers being recognized today have demonstrated a unique ability to implement and extend SOA solutions that solve their business challenges in non-traditional ways in order to improve efficiency, flexibility, and control of key business processes. 

"These customers have embraced the SOA strategy and have established a leadership position in their respective markets," states Sandy Carter, vice president of Strategy, Marketing, and Channels for IBM SOA and WebSphere. "IBM continues to help customers around the world realize the benefits of SOA and WebSphere." 

The IMPACT Industry Case Study Award winners for 2009, representing their industry with demonstration of business value and impact to their business, are:

The Banking and Financial Markets Award – [Standard Life]

Standard Life implements a hub of reusable business services for efficiency as  transaction rates increase.  The Bank of New York Melon and SEB Case Studies are the distinguished SOA Industry Case Study finalists 

The Insurance Award – [Professional Provident Society (PPS)]

Professional Provident Society (PPS), with Business Partner Silvermoon Group, brings unprecedented flexibility to the South African insurance market.  Reliance Life and ING Asia Pacific Case Studies are the distinguished SOA Industry Case Study finalists. 

The Telecommunications and Media & Entertainment Award – [Mobitel]

Mobitel lowers costs and competes more effectively with IBM WebSphere for Business Process Management (BPM).  Bharti Airtel and Telenor Case Studies are the distinguished SOA Industry Case Study finalists. 

The Energy & Utilities and Chemicals & Petroleum Award – [DTE Energy]

DTE Energy unlocks synergy and gains flexibility with common, integrated business processes.  C-Lock Technology with Business Partner Enterprise Information Management (EIM) and IMPOL with Business Partner Alcad d.o.o Case Studies are the distinguished SOA Industry Case Study finalists. 

The Aerospace & Defense, Automotive and Electronics Award – [Lockheed Martin]

The Lockheed Martin SOA Competency Center provides tested design patterns to develop SOA-based solutions.  Sony Ericsson Case Study is the distinguished SOA Industry Case Study finalist. 

The Retail, Travel & Transportation and Consumer Products Award – [Atlas Air]

Atlas Air takes flight with an integrated messaging system that simplifies development and paves the way for process management.  1-800-FLOWERS.com and Spotlight Proprietary Limited with Business Partner Kaz Group Case Studies are the distinguished SOA Industry Case Study finalists. 

The Government Award – [State of Texas Health and Human Services Commission]

Texas Health and Human Services Commission supports a multichannel business model with an SOA solution.  Finnish Defense Forces and City of Dortmund Case Studies are the distinguished SOA Industry Case Study finalists. 

The Healthcare and Life Sciences Award – [Groupe Mutual]

Groupe Mutuel puts a premium on business flexibility in redesigning its core processes.  Highmark and Beijing Xicheng District Health Bureau with Business Partner HongRuan JingWei Co. Case Studies are the distinguished SOA Industry Case Study finalists. 

For details on how IBM is helping clients and Business Partners to make smarter, faster decisions by using SOA, visit:  http://www.ibm.com/press/impact2009

Chris Rubsamen

IBM Media Relations

(914) 766-1803

rubsamen@us.ibm.com

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