IdeaFisher Finds a New Home - ThoughtRod.com Accelerates Brainstorming with ThoughtOffice Idea Software

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Idea development software has been a fundamental tool for creative professionals for years, ever since the introduction of IdeaFisher, the ground-breaking idea generation program. Now, IdeaFisher gets new life and a new home at ThoughtRod.com.

Portland, OR, October 21, 2010 (PressReleasePoint) -- Idea software has been a fundamental tool for creative professionals almost since computers became generally available. The pioneering idea generation program, IdeaFisher, paved the way for many later programs which enhanced creativity in both the personal and business worlds. Now IdeaFisher's powerful features are available for the latest operating systems - as ThoughtOffice Brainstorming Software.

"IdeaFisher was the 'killer app' in its day, and creative professionals loved it," says ThoughtOffice CEO and founder, Mark Alan Effinger. "We get e-mails weekly from people asking about IdeaFisher, and how they can get an upgrade. It makes us happy to know that the program is so well loved in the creative community."

Creativity software of all kinds - mind mappers, idea software, problem solving and innovation software - have taken a well-earned place in the business world. These programs have been proven to enhance creative thinking by improving both the quality and quantity of ideas generated. ( http://www.thoughtrod.com/idea-software ) Few businesses can remain competitive without using some type of software to improve their idea productivity.

The all-time classic idea-creation and brainstorming program was IdeaFisher, developed in the 1980's by Marsh Fisher (of Century 21). To this day, there are creative professionals in many industries who keep an old-school Mac handy, just so they can use it to run IdeaFisher. The trouble is, not even a Mac will last forever. And the well-regarded IdeaFisher databases used by the program are no longer being updated, making it more difficult for users to come up with genuinely fresh ideas.

"IdeaFisher included some databases that were really incredible for their time," explains ThoughtOffice Product Specialist, David Lockman. "But the databases - and the program itself - haven't been updated since 2004. With ThoughtOffice, we've tapped the power of the Internet to deliver a world-class 'web-top' application to our customers. The number of accessible references is absolutely mindboggling, and it grows by over 2,000 entries every day. In some very important ways, ThoughtOffice idea software has picked up the torch from IdeaFisher, and carried the flame of inspiration to new heights."

ThoughtOffice Brainstorming Software is available now for Mac OS X and Windows, starting at only $97. IdeaFisher users can request an upgrade discount by e-mailing info@thoughtoffice.com or by visiting the company's new web site - http://www.ThoughtRod.com .

Add-on modules for the core program ( http://www.thoughtrod.com/software-plugin/ ) expand the program's capabilities instantly, providing canned expertise in 16 areas - business plan & grant application writing, marketing, advertising, creative writing, product development, and more.

"We're very proud to say that we have some customers out there who absolutely rely on ThoughtOffice for that extra creative edge," noted Lockman. "Internationally known writers and comedians, Fortune 500 companies, and universities the world over - they've all told us that ThoughtOffice brainstorming software is indispensable. It's incredibly gratifying to make that kind of difference for people."

About ThoughtOffice:
ThoughtOffice Corporation is a Washington based technology firm focused on innovation and business process development. Since 1986, the company founders have successfully founded and sold nearly a dozen companies, from advertising to laser display technology, software to internet e-commerce. The development team interviewed over 800 business and innovation leaders, and apprenticed with Marsh Fisher, co-founder of Century 21 Real Estate and founder of IdeaFisher, one of the first and most popular brainstorming software programs. The result, ThoughtOffice, takes brainstorming and innovation out of the lab and makes it practical for daily use for business process development, advertising creatives, coaches and CEOs. ThoughtOffice Corporation can be reached at 360-450-6888, by e-mail at info@thoughtoffice.com or http://www.ThoughtRod.com

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