IndyCar: Ritmo Mundo 2010 Basel Collection Debut at Hall 2.0 Stand A30

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RITMO expanded the IndyCar collection with the introduction of new dynamic, modern styles for the officially licensed product line.

For Immediate Release

Basel, Switzerland – March 18, 2010 – RITMO MUNDO, the Rodeo Drive Beverly Hills, California.-based luxury watch manufacturer, today announced new additions to its collection here at the 2010 BASELWORLD International Watch and Jewelry Show, taking place from March 18, 2010 through March 25, 2010. Celebrating its 8th year anniversary, and despite the tough economy and difficult market environment, RITMO MUNDO is actually expanding its collections to bring to the market place innovative products. Highlights of the introduction are below:

•RITMO Classic
oIndyCar 223 – In 2010, RITMO expanded the IndyCar collection with the introduction of new dynamic, modern styles for the officially licensed product line. A slightly smaller Indy Ritmo will be released. At 44mm, this Ana-Digital timepiece will feature a World Timer, a rotating bezel and multi function capability, plus the back case has engraved checkered flags. Available in 7 dials, and is water resistant to 10 ATM.

The advanced and modern IndyCar new classic case will put you on the fast track. With its bold design and multiple features, that enables you to win your own race against time. This sleek model resembles the speedometer of the fastest cars in the world, giving you numerous time options and a piece of the Indy track, in your own hands.

Movement: 3H/9 Digits World Time T270-00A and T270-00C Quartz
Measurement: 44 mm
Case: Available in Stainless Steel and 7 different color dials.
Water Resistant: 10 ATM
Strap: interchangeable tire tread rubber, leather and stainless steel bands

For greater detail about the above time introductions, including photos and catalogues, please visit RITMO at its new booth in Hall of Fascinations, Hall 2.0 Stand A30.

Ritmo Mundo was founded in 2002, in Beverly Hills, California, by luxury retailer and watch aficionado Ali Soltani. Each RITMO timepiece is created to provide its owner a fun multidimensional piece, yet personal enough to wear daily. The RITMO brand is positioned with its own chromatics in the incredibly competitive watch world. Elizabeth Taylor, who inspired the very first RITMO watch, leads the list of high-profile artist who indulge in the craftsmanship, glamour and unique, bold designs of these watches.
To see the entire RITMO collection, visit http://www.ritmomundo.com/.