[27 August 2014] Wireless leader Smart Communications, Inc. (Smart) will be launching this year’s nationwide disaster preparedness caravan in Quezon City as part of its year-round campaign to make every Filipino family safe amid the country’s increasing vulnerability to disasters.
Wireless leader Smart Communications, Inc. (Smart) will be launching this year’s nationwide disaster preparedness caravan in Quezon City as part of its year-round campaign to make every Filipino family safe amid the country’s increasing vulnerability to disasters.
This year’s Pamilyang Ready, Pamilyang Panalo disaster preparedness caravan will have its initial leg at Barangay Bagong Silangan, one of the most vulnerable areas in Quezon City. Smart believes that equipping the residents with the right information would go a long way in keeping them safe in times of disasters and emergency situations.
This disaster preparedness caravan has been designed to reach households of high-risk communities, part of Smart’s overall campaign to promote the culture of preparedness not only within its ranks but also with its partner-communities, including local government units, schools, the Church, and government agencies as a means to help save lives.
“For this caravan, our key message is the safety of every community in the country starts at home. For the Philippines to be truly prepared and ready, each of us must take part in it,” said Ramon Isberto, head Public Affairs Group at Smart.
The half-day caravan will feature speakers giving practical survival tips during disasters and how to be prepared for such eventualities.
Smart’s value brand, Talk ‘N Text, and partners Eveready, Ritemed, and Pru Life UK will also be selling products that can be used for emergencies and disasters at discounted prices during the activity. Other partners are Emergency Research Center, and Rescue 5.
Mobile services being offered by Smart, Talk ‘N Text, and Sun Cellular will also be highlighted during the event. These services can be used by subscribers in the event of calamities and emergencies.
Prior to the caravan, participants were asked to bring their own disaster preparedness kit, which contains basic items that they would need to survive during calamities. Presenting the kit at the registration during the day itself will give them a chance to get tokens and other items from Smart and its partners.
To provide entertainment, games will be conducted during the event. Traditional games such as Paint Me a Picture, Bring Me, and Bingo will take on a disaster preparedness spin. For instance, for Paint Me a Picture, participants will be asked to act out what they intend to do in case of floods, strong typhoons, fire or earthquakes. For Bring Me, contestants will be asked to bring items that can form part of the emergency or disaster preparedness kit, while Hazard Bingo requires contestants to write on the bingo card terms they heard during the lectures.
The caravans are held in the community’s basketball courts to safely accommodate as many participants as possible.
“We want to instill in each household the culture of preparedness as we aim for zero casualties during disasters. This will also reduce the need for rescue operations that can drain on the resources of the local government units,” said Darwin Flores, Smart department head for community partnerships.