New ASAE Advocacy App Gives Members Opportunity to Engage Via Mobile for American Associations Day

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February 21, 2014

WASHINGTON—A record number of association professionals are set to visit Washington, DC to learn about policy issues and advocate on behalf of the association community for American Associations Day, on March 25-26. ASAE is giving this year’s attendees a new tool to assist in their outreach to Capitol Hill in support of a number of issues impacting the sector.

The new mobile app includes a schedule of events, speaker bios, talking points, Congressional directory, twitter updates, and ways to share information on social media sites. It will also serve as a permanent grassroots advocacy platform that will provide advocacy updates, breaking legislative alerts, and allow users to share their opinions and encourage others to participate using social media platforms. Advocates will also be able to email and call their Members of Congress, and ASAE Public Policy staff will be able to keep members apprised of pressing legislation and request action by sending “push” notifications.

“This is a game changer for ASAE’s advocacy efforts.” said Jim Clarke, CAE, Senior Vice President of Public Policy. “With the legislative battles ahead, we are in a critical period for associations, and this app will help us increase our impact and show Congress the power of associations.”

The app can be downloaded on iTunes and Google Play for use on the iPhone, iPad, iPod touch, and Android operating systems.

MEDIA CONTACT: Sabrina Kidwai, APR, CAE skidwai@asaecenter.org, 202-326-9505

About ASAE

ASAE is a membership organization of more than 21,000 association executives and industry partners representing 10,000 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

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