Washington, D.C. – Today the Employment Policies Institute (EPI) announced a new billboard in Los Angeles – on Sunset Blvd near La Cienega Blvd – depicting Miley Cyrus and her now infamous stuck-out tongue asking “Why is Miley Cyrus so Twerked Off?”
The billboard then goes on to explain, “Maybe it’s because so many California teens will lose their jobs when the minimum wage goes up.” The ad then directs viewers to EPI’s website BadIdeaCA.com.
The billboard is designed to draw attention to California’s ongoing teen unemployment crisis, and the fact that a $10 minimum wage in the state will only make the problem worse. Of the top five worst metropolitan areas for teen unemployment, four areas are located in California: Riverside, CA, Los Angeles, CA, San Diego, CA, and San Francisco, CA, have youth unemployment rates of 54.2 percent, 39 percent, 37.5 percent, and 35.2 percent respectively.
Michael Saltsman, research director at the Employment Policies Institute, released the following statement:
Miley Cyrus’s biggest fans are suffering through a teen unemployment crisis in California and beyond. With youth unemployment averaging 21 percent nationally, many teens are missing out on valuable work experience that goes far beyond just earning a paycheck.
But despite teens’ bummer summers, politicians from Sacramento to Washington, DC, are pushing for minimum wage increases that will only create more barriers to that first important rung on the employment ladder. Teens need a job—not an ill-conceived “raise” for a job that becomes harder to find.