New DigitalPersona Solutions Empower Retailers to Combat Fraud and Reclaim Lost Profits

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Biometric Leader Announces IBM Partnership and Introduces U.are.U 4500HD Heavy Duty Fingerprint Reader

Redwood City, CA—01-07-2009—DigitalPersona, Inc., the leader in fingerprint identity solutions, has entered into a partnership with IBM, embedding DigitalPersona readers within IBM Modular POS keyboards and making software development kits available for download to POS application partners. DigitalPersona has also extended its leadership in the biometric retail space with the release of the U.are.U� 4500HD Heavy Duty Fingerprint Reader. With these new offerings, retailers can cut the risk of fraudulent activities, accelerate return-on-investment (ROI) and recapture substantial losses from payroll fraud, false voids and unauthorized discounts.

“A growing number of retailers are adopting biometrics into their businesses,” said Jim Black, senior I/T specialist at IBM. “Particularly in tough economic times, our retailer customers are finding that integrated fingerprint solutions are a compelling way to increase potential profits and accountability across the organization. Fingerprints are a practical, easy-to-deploy means to closely monitor the business environment and to deter fraud. DigitalPersona fingerprint readers and software development kits are an integral part of the IBM POS solution.”

More than 90 percent of biometric-POS manufacturers and many of the leading retail ISVs use DigitalPersona solutions. With DigitalPersona hardware and software, retailers are able to replace keys, swipe cards and PINs with fingerprint authentication to ensure only authorized users gain access to POS terminals. By tying transactions to the specific people who perform them, retailers are able to know for sure who is doing what, where, and when.

“With today’s challenging economy, retailers are faced with more internal and external fraud than ever, causing both loss of revenue and increased costs,” said Jim Fulton, vice president of marketing at DigitalPersona. “By employing DigitalPersona fingerprint biometrics on POS terminals, retailers can immediately deter fraud, boost accountability and provide greater efficiencies in auditing and compliance.”

New Offering for Retailers and Solution Providers

The most recent addition to the DigitalPersona family of state-of-the-art fingerprint readers is the U.are.U 4500HD Reader. This heavy-duty, ergonomically-designed fingerprint reader offers unequaled accuracy and performance for hard-to-read fingerprints and is resistant to physical and chemical abuse in harsh or heavily-used commercial environments.

DigitalPersona has also expanded its suite of Software Development Kits (SDKs) that make integrating fingerprint biometrics into retail applications fast and easy. The new One Touch� for Windows SDK includes support for .NET and other environments, enabling biometric POS applications to be delivered on wide range of platforms. For IBM POS application developers, DigitalPersona provides a dedicated Web page,www.digitalpersona.com/ibm/sdkdownload.php, for downloading SDK software, free of charge.

Pricing and Availability

The DigitalPersona U.are.U 4500HD Reader and SDKs are currently available from DigitalPersona and its retail solution partners. The suggested retail price of the U.are.U 4500HD Reader is $84.95 USD. The One Touch for Windows SDK that supports .NET and the One Touch for Linux SDK are available for download and use free fromwww.digitalpersona.com.

See DigitalPersona at NRF 2009

DigitalPersona�s technology can be seen in action at more than a dozen booths at the upcoming National Retail Federation Annual Convention and Expo at the Jacob K. Javits Convention Center in New York City, January 11-14, 2009. The new U.are.U 4500HD will be shown in DigitalPersona�s booth, #2926. The IBM Modular POS keyboard with integrated DigitalPersona fingerprint reader will also be displayed there and in IBM�s booth, #564 on the show floor.

About DigitalPersona

DigitalPersona, Inc. is the leading provider of fingerprint identity solutions for Retail POS, consumers, enterprises and custom application developers. The company offers software and hardware that protects people and businesses by enabling them to control their digital identities. For end users, DigitalPersona provides strong identity protection that�s uniquely easy to use; the company�s business solutions help organizations address growing security, compliance and loss prevention demands. DigitalPersona�s award-winning technology has been used worldwide by over 90 million people, and its solutions are offered by market-leading manufacturers such as HP, Dell, and IBM. For more information contact DigitalPersona, Inc. at +1 650.474.4000, or visitwww.digitalpersona.com.   

© 2009 DigitalPersona, Inc. All rights reserved. DigitalPersona, U.are.U and One Touch are trademarks of DigitalPersona, Inc. registered in the United States and other countries. All other trademarks are the property of their respective owners.

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