A New Innovative Binder for Low-Exudation Facade Coatings

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Villejust, France



VILLEJUST, FRANCE, March 18, 2014 (NYSE: OMN) - OMNOVA Solutions, a global manufacturer of emulsion polymers and additives, has unveiled its latest innovation for the coatings industry: PLIOTEC® LEB 18*, a new binder for formulation of low exudation and low efflorescence masonry coatings.

PLIOTEC LEB 18 builds on OMNOVA’s strong record of providing differentiated technologies for the masonry paint sector, PLIOLITE® resins have been the standard in exterior masonry coatings for many years, Hydro PLIOLITE® emulsions, introduced approximately 10 years ago quickly gained market acceptance because of their proven outstanding adhesion without use of primers, one of the main shortcomings of water-borne coatings.

This new concept addresses another weakness of existing water-borne offerings, that of surfactant leaching or surfactant staining. This phenomenon, an increasing problem for paint manufacturers and their customers as a consequence of the trend for more colorful facades, is becoming a particular challenge.

OMNOVA’s new Low Exudation Binder has all the advantages of current best-in-class binders, but incorporates technology that effectively minimizes the amount of water soluble materials that can leach from the coating.

Using this new binder, formulators can produce environmentally preferred semi-thick coatings with built-in flexibility and crack bridging ability, that resist early rain, UV and dirt pick-up, with the added bonus of excellent resistance to surfactant leaching and efflorescence.

PLIOTEC LEB 18 has great versatility in terms of formulation and application, so it offers paint manufacturers the opportunity to develop new exterior masonry coatings that significantly reduce the possibility of unattractive surface staining occurring under certain unfavorable drying conditions.

Facade paints based on PLIOTEC LEB 18 provide the latest solution, synonymous with durable protection and perfect decoration.

For further information, please visit www.omnova.com/pliotecleb18


About OMNOVA Solutions

OMNOVA Solutions is a technology-based company with 2013 sales of (US) $1.0 billion and a global workforce of approximately 2,300. OMNOVA is an innovator of emulsion polymers, specialty chemicals, and functional and decorative surfaces for a variety of commercial, industrial and residential end uses. The company is headquartered in Fairlawn, Ohio, USA, and serves a global marketplace from 10 chemical production facilities in Europe, Asia and the U.S. The regional headquarters for Europe is in Villejust, France. The business has representative offices in Europe, Asia and the Americas and an extensive network of distributors and agents strategically located around the world.

News Source : A New Innovative Binder for Low-Exudation Facade Coatings

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