Ben Billingsley Appointed SVP, Global Watch Marketing and Communications;
Flavie Lemarchand-Wood Named VP, Deputy Communications Director, Global Watch Marketing and Communications;
Kristie Stegen Named Global Head of Internal Communications
NEW YORK – May 29, 2014 – Nielsen (NYSE: NLSN), a leading global provider of information and insights into what consumers watch and buy, today announced the appointments of three global communications leaders—Ben Billingsley as SVP, Global Watch Marketing and Communications, Flavie Lemarchand-Wood as VP, Deputy Communications Director, Global Watch Marketing and Communications, and Kristie Stegen, Global Head of Internal Communications. The appointments are effective immediately.
“The incredible experience and expertise that Ben, Flavie, and Kristie bring to this team will play a huge role in shaping the Nielsen story globally,” said Laura Nelson, Chief Communications Officer. “Nielsen’s messaging and reputation couldn’t be in better hands.”
Ben Billingsley will lead Nielsen’s global Watch Marketing & Communications organization where he will collaborate with teams across media client services, global media product leadership, and Advertiser Solutions to support their strategic initiatives and further drive innovation, thought leadership, and engagement opportunities internally, with the media, and in the marketplace. Billingsley joins Nielsen from Horn Group, where he served as partner. He has more than 20 years of experience directing communications for global technology, media and online advertising companies, working with notables such as Microsoft, Forbes, Gannett Digital, MSNBC, Right Media and Rubicon Project. Prior to Horn Group, Billingsley held roles in client service for CooperKatz and business development for Trylon SMR. Billingsley will report to Nelson and be based in New York, N.Y. "As digital continues to play a larger role in companies’ business decisions, I look forward to collaborating with Nielsen business leaders to promote the value of Nielsen’s insights to clients worldwide," said Billingsley.
Flavie Lemarchand-Wood, in an expanded role, will become VP, Deputy Communications Director, Global Watch. She will continue to drive the internal and external communications strategy and support strategic initiatives for Nielsen’s television, audio and cross-platform audience measurement businesses. Lemarchand-Wood will report to Billingsley and be based in New York, N.Y. “Cross-platform is the new black,” said Lemarchand-Wood. “Consumer viewing behaviors and new technologies are redefining the media landscape and Nielsen works with our clients to provide innovative solutions to meet their measurement needs.”
Kristie Stegen assumes an expanded role as Global Head of Internal Communications. She is responsible for developing and executing our global internal communications strategy, and leads a team that develops and delivers content to spark associates’ interests, instill a sense of purpose and pride, and drive meaningful conversations. Stegen reports to Nelson and is based in Chicago, Ill. “I’m passionate about engaging our associates—they define our culture, drive productivity, and are the heart of our company,” said Stegen.
Nielsen Holdings N.V. (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence and mobile measurement. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA and Diemen, the Netherlands. For more information, visit www.nielsen.com.