Ooyala Takes a Big Data Journey with Splunk

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Online Video Industry Leader Expands Splunk Software Implementation Across the Enterprise; Cuts Total Cost of Ownership

SAN FRANCISCO - March 1, 2013 - Splunk Inc. (NASDAQ: SPLK), the leading software platform for real-time operational intelligence, today announced that Ooyala is expanding its use of Splunk^® Enterprise to all of its on-premise and cloud deployments. Ooyala reports that it leverages Splunk software to gain visibility across all operations and better serve its customers. Ooyala estimates that it will significantly improve its operational costs by broadening its Splunk footprint.

"Splunk is the industry standard for analyzing and visualizing production system data," said Peter Bakas, director of platform engineering and operations, Ooyala. "We conducted a detailed comparison and analysis of technologies before deciding on Splunk Enterprise. It helps us manage, monitor and visualize our production systems data, regardless of the source. Doing this while simultaneously cutting our overall costs was an additional benefit."

Ooyala is powering personalized viewing experiences and video analytics across multiple devices for some of the world's biggest media companies and brands. Each month, Ooyala reaches nearly 200 million unique viewers and delivers more than one billion videos. Splunk Enterprise enables Ooyala to manage and monitor all of its machine data coming from hundreds of applications, programs, networks and infrastructures in Ooyala's video hosting environment.

"Customers get more value by standardizing on Splunk software to manage all of their machine data," said Vishal Rao, vice president of Americas, Splunk. "Splunk software has the unique ability to collect, index and harness all types of machine data, for IT and business insights. Customers such as Ooyala recognize this and gain real-time visibility across a broad spectrum of their business in addition to achieving a considerable return on investment. We are pleased that Ooyala has extended Splunk across its enterprise to achieve operational intelligence."

Learn more about Splunk Enterprise and other Splunk customers who are achieving significant return on investment with Splunk.

About Ooyala

Ooyala delivers personalized video experiences across all screens and is the leader in online video management, publishing, analytics and monetization. Our integrated suite of technologies and services give content owners the power to expand audiences through deep insights that drive increased viewer engagement and revenue from video.

Companies using Ooyala technology include Telstra, ESPN, Pac-12 Enterprises, Miramax, Bloomberg, Telegraph Media Group, Telefonica, The North Face, Rolling Stone, Dell, Sephora and Yahoo! Japan. Headquartered in Mountain View, California, Ooyala has offices in New York City, London, Sydney, Tokyo and Guadalajara, Mexico. The company works with premier reseller and technology partners throughout the Americas, Europe, Africa, Japan and the Asia-Pacific region. For more information visit www.ooyala.com.

About Splunk Inc.

Splunk Inc. (NASDAQ: SPLK) provides the engine for machine data^™. Splunk^® software collects, indexes and harnesses the machine-generated big data coming from the websites, applications, servers, networks and mobile devices that power business. Splunk software enables organizations to monitor, search, analyze, visualize and act on massive streams of real-time and historical machine data. More than 5,200 enterprises, universities, government agencies and service providers in over 90 countries use Splunk Enterprise to gain Operational Intelligence that deepens business and customer understanding, improves service and uptime, reduces cost and mitigates cybersecurity risk. Splunk Storm^™, a cloud-based subscription service, is used by organizations developing applications in the cloud.

To learn more, please visit www.splunk.com/company.

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Splunk is a registered trademark of Splunk Inc. in the Unites States and other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective owners.

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