Primerdesign Launch World’s Most Affordable DNA Testing System

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Primerdesign Ltd is excited to announce the release of the World’s Most Affordable DNA Testing System. The genesig q16 accompanies a catalogue of over 400 easy to use DNA testing kits which encompass a range of practical applications. DNA testing is versatile and has a huge range of practical applications - from detecting TB in livestock, screening for MRSA in hospitals or determining what species your burger is made from, DNA testing is a powerful tool.


Southampton, Hampshire, United Kindcom., August 21, 2014 -(PressReleasePoint) -

Primerdesign Ltd is excited to announce the release of the World’s Most Affordable DNA Testing System. The genesig q16 accompanies a catalogue of over 400 easy to use DNA testing kits which encompass a range of practical applications.  DNA testing is versatile and has a huge range of practical applications - from detecting TB in livestock, screening for MRSA in hospitals or determining what species your burger is made from, DNA testing is a powerful tool.

Priced at £3995/$6500 the q16 is affordable for business while it’s UK manufactured, solid state core ensures precise and accurate results every time.
Launched alongside the q16 is Primderdesigns ‘Lab in a Box’ – this enables those businesses or practitioners without existing laboratories or experience to perform the desired DNA test with minimal preparation required. The system is quick, requiring only 2 hours to generate results.
 
By removing the greatest barrier to entry – cost and required expertise, the q16 means that DNA testing can be made available for everyone, everywhere” said Jim Wicks PhD, Managing Director of Primerdesign;“Our main objective was to ensure that process was accessible for everyone, with the q16 and associated genesig Easy kits I believe that just about anyone can do Real-Time PCR

Due to the power of DNA testing and the ease of use, the q16 system fits applications within industry such as detecting meat adulteration. Similar in a medical setting DNA testing can be used to detect MRSA or rapidly diagnose Swine Flu. Indeed Primerdesign were the first company in the world to produce a H1N1 swine flu detection kit. By drawing on this vast expertise DNA testing has never been more widely accessible. 
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Notes for Editors
Primerdesign is a spinoff company from the University of Southampton specialising in Real-Time PCR technology. As well as solving challenging problems for researches they also manufacture an extensive range of ‘genesig’ pathogen and disease testing kits. Furthermore the genesig range has animal speciation kits which were in high demand during the 2013 horse-meat scandal. Finally in 2009 Primerdesign were the first company in the world to develop a detection kit for H1N1 swine flu.
Real-Time PCR, also known as ‘qPCR’ is a mature technology based on the same DNA testing of CSI fame. Where it differs to standard DNA testing is the ability to quantitatively measure the levels of DNA in a sample. Within research this usually involves a significant amount of experiment design and statistical analysis afterward.
We can offer:
·         Phone or face-to-face interviews with Dr Jim Wicks, the Managing Director.
·         High resolution, professionally produced product photos of the instrument.
·         Detailed technical information/specifications.
·         Hands on demonstration with the q16 at our labs or on location


Press Contact:
Dr Jim Wicks
The Mill Yard, Nursling Street,Rownhams,

442380748834
http://www.genesig.com
******@*r**e**e**g*.co.uk
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