Reliance Communications announces world�s largest customer experience programme and launches GSM service in over 11,000 towns al

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Mumbai, December 30, 2008:Reliance Communications will, over the next few days, launch a nationwide enhanced GSM service covering over 1 billion people.

A launch covering 1 billion people in 24,000 towns and 600,000 villages is by far the widest one-time launch. In India, this coverage is being rolled out by the industry over 15 years since launch. In comparison, Reliance's network has covered a billion people within 11 months, having received start-up GSM spectrum only in January 2008. Despite the scale, the project is running 6 months ahead of schedule.

Compared to aging mobile networks prevalent today, Reliance's new 21st Century Network brings a number of innovations that our customers will experience over the next few days:

With the launch of its enhanced GSM service, Reliance's customers will be able to use the widest range of over 250 handsets and devices compared to any other operator in India. Reliance's customers can now roam on more networks globally in more than 200 countries - offering the widest choice available to customers in India.

"In 2003, Reliance changed the face of the telecom sector in India", said Mr. Anil Ambani, Chairman, Reliance Communications. "Through our nationwide GSM launch coupled with Reliance's continued focus on our No. 1 CDMA network, we will once again endeavor to re-write the rules of the industry by offering our customers an unbeatable proposition across coverage, quality, service breadth, handset range and above all, value".

About Reliance Communications

Reliance Communications Limited founded by the late Shri. Dhirubhai H Ambani (1932-2002) is the flagship company of the Reliance Anil Dhirubhai Ambani Group. The Reliance Anil Dhirubhai Ambani Group currently has a net worth in excess of Rs. 63,000 crore (US$ 14 billion), cash flows of Rs. 12,000 crore (US$ 3 billion), net profit of Rs. 8,000 crore (US$ 2 billion) and zero net debt.

Rated among "Asia's Top 5 Most Valuable Telecom Companies", Reliance Communications is India's foremost and truly integrated telecommunications service provider. The company, with a customer base of over 60 million including over 1.7 million individual overseas retail customers, ranks among the Top 10 Telecom companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes 2,100 Indian and multinational corporations, and over 800 global, regional and domestic carriers.

Reliance Communications has established a pan-India, next generation, integrated (wireless and wireline), convergent (voice, data and video) digital network that is capable of supporting best-of-class services spanning the entire communications value chain, covering over 20,000 towns and 450,000 villages. Reliance Communications owns and operates the world's largest next generation IP enabled connectivity infrastructure, comprising over 175,000 kilometers of fibre optic cable systems in India, USA, Europe, Middle East and the Asia Pacific region.

News Source : Reliance Communications announces world�s largest customer experience programme and launches GSM service in over 11,000 towns all over India
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