Reliance Mobile in alliance with Aaj Tak to offer video news alerts

Reliance Communications's picture

Mumbai, June 16, 2009:Reliance Mobile has tied-up with Aaj Tak to launch MMS News Subscription Service to its subscribers. According to this tie-up, a Reliance user will be able to access news related to National, International, Business, Sports, Entertainment happenings on their handset. The news alerts will be in video format sent to the subscriber as MMS clips. Reliance Mobile will send these MMS alerts twice everyday.

Reliance Mobile is offering the Aaj Tak MMS News Alert service on a 30-day subscription module. Customers wishing to avail the service can subscribe to it for Rs 30/month. Reliance Mobile is offering this service to both its prepaid as well as post-paid customers across both CDMA and GSM networks.

Commenting on the new service, Mr Krishna Durba, Head - VAS, Reliance Communications said, "We have seen large demand for news on the move. Subscribers want to be alerted on the breaking news. This service will ensure excellent news coverage with multimedia pictures & video clips."

In case of Post-paid Users, the subscription charges will be added to mobile user's monthly bills. For Prepaid Users, the subscription charges will be deducted immediately.

Reliance customers can subscribe to this service by sending a SMS "MSub N" to 52424.

About Reliance Communications

Reliance Communications Limited founded by the late Shri Dhirubhai H Ambani (1932-2002) is the flagship company of the Reliance Anil Dhirubhai Ambani Group. The Reliance Anil Dhirubhai Ambani Group currently has a net worth in excess of Rs. 63,000 crore (US$ 14 billion), cash flows of Rs. 12,000 crore (US$ 3 billion), net profit of Rs. 8,000 crore (US$ 2 billion) and zero net debt.

Reliance Communications is India's foremost and truly integrated telecommunications service provider. The Company, with a customer base of over 80 million including over 2 million individual overseas retail customers, ranks among the Top 10 Telecom companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes 2,100 Indian and multinational corporations, and over 800 global, regional and domestic carriers.

Reliance Communications has established a pan-India, next generation, integrated (wireless and wireline), convergent (voice, data and video) digital network that is capable of supporting best-of-class services spanning the entire communications value chain, covering over 20,000 towns and 500,000 villages. Reliance Communications owns and operates the world's largest next generation IP enabled connectivity infrastructure, comprising over 175,000 kilometers of fibre optic cable systems in India, USA, Europe, Middle East and the Asia Pacific region.

News Source : Reliance Mobile in alliance with Aaj Tak to offer video news alerts
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