Renowned Author Walter Isaacson Added to PRSA 2014 International Conference Lineup

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Isaacson, CEO of the Aspen Institute, previously served as chairman and CEO of CNN and editor of TIME magazine
 

NEW YORK, Sept. 3, 2014 – PRSA announced today that Walter Isaacson, president and CEO of the Aspen Institute, will address attendees during the opening general session at The Public Relations Society of America’s (PRSA) 2014 International Conference on Oct. 12 in Washington, D.C. Isaacson rounds out a speaker line-up that includes Good Morning America’s Amy Robach, chief White House correspondent and political director of NBC News Chuck Todd, UNCF (United Negro College Fund) president and CEO Dr. Michael L. Lomax, Facebook’s vice president of global business communications Mike Buckley and Fast Company co-founder and MIX editorial director Polly LaBarre.

 
Along with his position as head of the nonpartisan educational and policy studies Aspen Institute, Isaacson has been the chairman and CEO of CNN and editor of TIME magazine. He authored the upcoming book, The Innovators: How a Group of Inventors, Hackers, Geniuses, and Geeks Created the Digital Revolution, a biographical tale of the people who invented the computer, internet and the other great innovations of our time.

 

The PRSA 2014 International Conference theme is “Leading the Way: A Fearless Future for PR.” The focus of the conference will be on the need of practitioners and the profession to adapt to today’s transformative media environment.

 

“There is no greater expert on both leadership and the evolution of the media landscape than Walter Isaacson,” said Joe Cohen, APR, 2014 PRSA National Chair. “Throughout his distinguished career, Walter has shown that he can read and understand the pulse of America through editorial and business savvy and his insightful works. He has studied, discovered and uncovered some of the greatest American minds in history, but possibly more impressively, he has been able to pinpoint, share and communicate what makes a leader tick and the influences that lead to their rise to prominence and I know our Conference attendees will be captivated by Walter’s narrative.”

 

Isaacson will help to launch the three-day conference (Oct. 12-14), the largest gathering of public relations professionals in the United States, with remarks that draw on his expansive and diverse career experiences in business, government and communications.

 

In addition to his upcoming book, Isaacson also authored Steve Jobs (2011), Einstein: His Life and Universe (2007), Benjamin Franklin: An American Life (2003), and Kissinger: A Biography (1992), and coauthored of The Wise Men: Six Friends and the World They Made (1986).

 

Isaacson currently serves as chair emeritus of Teach for America, which recruits recent college graduates to teach in underserved communities. He was appointed by President Barack Obama to serve as the chairman of the Broadcasting Board of Governors (2009-2012), which oversees Voice of America, Radio Free Europe, and other international broadcasts of the United States. Isaacson is also vice-chair of Partners for a New Beginning, a public-private group tasked with forging ties between the United States and the Muslim world. 

 

The Conference will be held at Washington Marriott Wardman Park. A full lineup of speakers and registration information can be found at the Conference website. Discounted hotel and travel rates are also available.

 
About the Public Relations Society of America
PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and 

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