SAP Announces Availability of 2010 Annual Report to Shareholders and Annual Report on Form 20-F

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WALLDORF, Germany - March 21, 2011 - SAP AG SAP's Annual Report toShareholders including the IFRS audited consolidated financial statementsfor the year ended December 31, 2010 is now available, and SAP's AnnualReport on Form 20-F has been filed with the U.S. Securities and ExchangeCommission (SEC). Both reports can be accessed via SAP's Web site atwww.sap.com/investorandwww.sap.de/investor. Hardcopies of both reports canbe ordered free of charge:

(i) online at www.sap.com/investor and www.sap.de/investor,
(ii) via phone +49 6227 7-67336 or +1-877-727-7862 or
(iii) by sending an e-mail to investor@sap.com.

In the 2010 Annual Report, SAP reaffirmed its previously (January 26, 2011)published business outlook for the full-year 2011.

  • Full-year 2011 non-IFRS software and software-related servicerevenue is expected to increase in a range of 10% to 14% at constantcurrencies (2010: EUR9.87 billion).
  • Full-year 2011 non-IFRS operating profit is expected to be in arange of EUR4.45 billion to EUR4.65 billion at constant currencies (2010:EUR4.00 billion), resulting in 2011 non-IFRS operating margin increasing ina range of 0.5 to 1.0 percentage points at constant currencies (2010:32.0%).
  • Full-year 2011 IFRS effective tax rate is projected to be 27.0% to28.0% (2010: 22.5%) and the non-IFRS effective tax rate is projected to be27.5% to 28.5% (2010: 27.3%).

SAP expects to hire in all regions in 2011, including in Germany.Also in the 2010 Annual Report, SAP stated that by the middle of the presentdecade, it aims to achieve a non-IFRS operating margin of 35% in averageannual increments of up to 100 basis points, to increase annual totalrevenue to at least EUR20 billion, and to increase the share of softwarerevenue generated through indirect channels by up to 40%, which would bemore than twice the proportion generated through indirect channels in 2010.In the execution of its strategy, technology partners are essential toadvance SAP's research agenda, to monetize in-memory technologies, and toenhance its solution portfolio.

About SAP


As market leader in enterprise application software, SAP (NYSE: SAP) helpscompanies of all sizes and industries run better. From back office toboardroom, warehouse to storefront, desktop to mobile device - SAP empowerspeople and organizations to work together more efficiently and use businessinsight more effectively to stay ahead of the competition. SAP applicationsand services enable more than 109,000 customers to operate profitably, adaptcontinuously, and grow sustainably. For more information, visitwww.sap.com.

Any statements contained in this document that are not historical facts areforward-looking statements as defined in the U.S. Private SecuritiesLitigation Reform Act of 1995. Words such as "anticipate," "believe,""estimate," "expect," "forecast," "intend," "may," "plan," "project,""predict," "should" and "will" and similar expressions as they relate to SAPare intended to identify such forward-looking statements. SAP undertakes noobligation to publicly update or revise any forward-looking statements. Allforward-looking statements are subject to various risks and uncertaintiesthat could cause actual results to differ materially from expectations. Thefactors that could affect SAP's future financial results are discussed morefully in SAP's filings with the U.S. Securities and Exchange Commission("SEC"), including SAP's most recent Annual Report on Form 20-F filed withthe SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

© 2011 SAP AG. All rights reserved.
SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjectsExplorer, StreamWork, and other SAP products and services mentioned hereinas well as their respective logos are trademarks or registered trademarks ofSAP AG in Germany and other countries.Business Objects and the Business Objects logo, BusinessObjects, CrystalReports, Crystal Decisions, Web Intelligence, Xcelsius, and other BusinessObjects products and services mentioned herein as well as their respectivelogos are trademarks or registered trademarks of Business Objects SoftwareLtd. Business Objects is an SAP company. Sybase and Adaptive Server,iAnywhere, Sybase 365, SQL Anywhere, and other Sybase products and servicesmentioned herein as well as their respective logos are trademarks orregistered trademarks of Sybase, Inc. Sybase is an SAP company.All other product and service names mentioned are the trademarks of theirrespective companies. Data contained in this document serves informationalpurposes only. National product specifications may vary.These materials are subject to change without notice. These materials areprovided by SAP AG and its affiliated companies ("SAP Group") forinformational purposes only, without representation or warranty of any kind,and SAP Group shall not be liable for errors or omissions with respect tothe materials. The only warranties for SAP Group products and services arethose that are set forth in the express warranty statements accompanyingsuch products and services, if any. Nothing herein should be construed asconstituting an additional warranty.

For more information, financial community only:


Stefan Gruber +49 (6227) 7-44872investor@sap.com, CET
Marty Cohen +1 (212) 653-9619investor@sap.com, ET





For more information, press only:


Christoph Liedtke +49 (6227) 7-50383christoph.liedtke@sap.com, CET
Guenter Gaugler +49 (6227) 7-65416guenter.gaugler@sap.com, CET
Jim Dever +1 (610) 661-2161james.dever@sap.com, ET
Lynn Ong +65 6768 6439lynn.ong@sap.com, SGT (GMT +8)



Follow SAP Investor Relations on Twitter at @sapinvestor.

News Source : SAP Announces Availability of 2010 Annual Report to Shareholders and Annual Report on Form 20-F


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