Share the Love, Support a Child - For the Cost of a Dozen Roses

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Valentine’s Day just about roses? Not in downtown Los Angeles, where an innovative partnership between a high-rise building and a unique non-profit are making the day about caring, too. This year, a small donation—equivalent to the cost of a dozen delivered roses—can keep a child fed and housed for a day.

Los Angeles, CA, United States., January 31, 2013 - (PressReleasePoint) - Is Valentine’s Day just about roses? Not in downtown Los Angeles, where an innovative partnership between a high-rise building and a unique non-profit are making the day about caring, too. This year, a small donation—equivalent to the cost of a dozen delivered roses—can keep a child fed and housed for a day.
 
Prototypes serves more than 12,000 individuals annually through 13 locations across Southern California; the non-profit organization works to keep mothers and children together through recovery.  Owned by KBS Capital Advisors, an affiliate of KBS Realty Advisors, one of the nation’s largest commercial real estate owners and managed by Jones Lang LaSalle, Union Bank Plaza represents an urban community of 1,500 people working to make change. The building “adopted” the non-profit in late 2012; their donations helped bring toys to 900 children during the holiday season. Together, the two organizations will launch the February Have A Heart campaign to support the Prototypes Children’s Fund.
 
The Prototypes Children’s Fund directly supports children’s services. It costs $50 per day to house and provide treatment services for one child at Prototypes residential facilities in Pomona, Oxnard, Tustin and Hollywood. Typically, the organization’s funding covers services for adult clients, but not for their children. With 125 available spaces—filled by nearly 300 children each year—falling into this budget gap each year, the cost of supporting these children is more than $2 million. Prototypes’ goal for 2013 is to raise $500,000 to offset those costs.
 
“Over the holidays, this new partnership showed a generosity of spirit that truly represented the season,” said Cassandra Loch, Prototypes President and CEO. “We’re proud to bring that spirit back this spring with our new Have A Heart campaign.”

During the month of February, kiosks featuring heart-shaped stickers will be installed in Union Bank Plaza’s main lobby.
Visitors who donate to the organization write their names on stickers and affix them to the kiosk to signify their contributions. Prototypes will also be accepting electronic donations; staff will personally add those stickers throughout
the month.
 
“We believe in selecting activities and organizations that make a difference in the communities where we live and work,” said Toni Reed, General Manager with Jones Lang LaSalle. “Even a small donation to the Prototypes Children’s Fund makes a big difference, each and every day.”


ABOUT PROTOTYPES
Most low-income mothers seeking treatment for addiction, mental illness and domestic abuse face a heartbreaking choice: Give up their children to a guardian or foster care and get help, or stay with their families and continue to suffer. Yet studies show that mothers who receive family-centered treatment have increased rates of post-treatment sobriety. For more than 25 years, Prototypes has changed the way we treat addiction by allowing mothers to stay with their children through recovery. Today, Prototypes operates from 13 sites, annually providing 12,000 women, children and communities with life-saving counseling, treatment and critical life skills. Together, we’re transforming communities, one family at a time.