Unica Moderates DM Days Panel: “Mapping a Course Forward—Economic Challenges, Trends and Success Strategies”

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Panel presentation features executives from Euro RSCG Discovery and Razorfish

FOR IMMEDIATE RELEASE

Contact:
Dan Ring
Unica Corporation
781-487-8641

dring@unica.com

WHAT: Mapping a Course Forward: Economic Challenges, Trends and Success Strategies
Panel Presentation moderated by Unica and featuring Euro RSCG Discovery and Razorfish

WHO:  Zain Raj – CEO, Euro RSCG Discovery
Sarah Baehr – Vice President-Media, Razorfish 
Elana Anderson – Vice President, Product Marketing & Strategy, Unica

WHEN:  DM Days 2009, June 16, 2009, 9:45 a.m. – 10:45 a.m.

WHY: This panel session presents a high-level view of the economic climate over the coming months, plus key success strategies for meeting challenges head-on. The executive panelists will look at how marketing innovation best practices and applied technologies can help direct marketers translate a bleak economic outlook into one that holds opportunities for their companies.

For additional information, please visithttp://www.unica.com.

About Unica
Unica Corporation (Nasdaq: UNCA) is a leading global provider of enterprise marketing management (EMM) software and services. The most comprehensive EMM suite on the market today, Unica's marketing management solutions streamline the entire marketing process from analysis and planning to project management, execution and measurement. More than 800 companies worldwide depend on Unica for their enterprise marketing management solution.

Unica is headquartered in Waltham, Mass. with offices around the globe. For more information, visitwww.unica.com.

Note to Editors: Copyright 2009 Unica Corporation. Unica, the Unica logo, MarketingCentral and NetInsight are registered trademarks of Unica Corporation. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

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