American Association of Advertising Agencies ( AAAA )


American Association of Advertising Agencies's picture

Founded in 1917, the 4A's is the national trade association representing the advertising agency business in the United States.

It is a management-oriented association that offers its members the broadest possible services, expertise and information regarding the advertising agency business.

Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4A's, more than 60 percent of our membership bills less than $10 million per year.
The average 4A's agency has been a member for more than 20 years, and a dozen agencies can trace their memberships back to the group of 111 agencies that founded the 4A's in 1917.

As a national trade association, the 4A's is bound and strengthened by its own set of constitution and by-laws, mission Statement, and standards of practice. These rules have been formally reviewed and approved by the 4A's Board of Directors and Membership as a whole.

AAAA press release, blog etc

05/21/2018 - 10:57 VML Announces Senior-level Client Engagement Promotions and Hires
05/16/2018 - 17:27 Laughlin Constable Wins Two National, Local Best in Show and Other PR Industry Awards
05/15/2018 - 11:32 Confident Optimism: The Feeling That Matters Most for Forging Successful Business Relationships
05/11/2018 - 11:43 Nick Law, CCO of Publicis Group and President, Publicis Communications and Carolyn Everson, VP Global Solutions, Facebook to Chair 2018 NA Grand Effie Jury
05/09/2018 - 11:46 Laughlin Constable Named Creative Agency of Record for Mills Fleet Farm
05/07/2018 - 10:51 Laughlin Constable Named Top Workplace in Milwaukee
05/03/2018 - 11:35 Toy Company Launched to Empower Children of Color Wins $100K Grand Prize in National Competition
05/01/2018 - 08:56 XACTV(SM) Announces Launch Of Automated Unwired Network
04/23/2018 - 10:38 Ignited supports the SECs Public Service Campaign Launch
04/23/2018 - 09:33 Industry Veterans Earn VP Roles for Outstanding Contributions to Agency
04/23/2018 - 09:02 Starco Brands Announces Global Partnership With Deutsch
04/17/2018 - 12:50 Austin Williams Hires Three Across Digital Practice
04/16/2018 - 07:51 Laughlin Constable Named Best Place to Work in Chicago
04/11/2018 - 06:00 4As Accelerate Conference Heads to Los Angeles in 2019
04/10/2018 - 08:17 4As & Holding Companies Get Proactive About Brand Safety With Formation of Advertiser Protection Bureau
04/10/2018 - 04:07 4As Reveals Winners of 2018 Partner Awards
04/09/2018 - 16:17 Boston Advertising Agency Connelly Partners Expands to Europe
04/04/2018 - 10:52 The Fresh Market Selects On Ideas as its Agency of Record