ViewRanger Maps Outdoors Adventures in Norway

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Cellphone Outdoor GPS Solution helps tourists and locals explore Norway’s stunning landscape

Augmentra Ltd, a leading innovator in mobile personal navigation software, and Geodata AS, a GIS specialist in Norway, have partnered to deliver ViewRanger Norway. For the first time it is possible to explore this beautiful country with the convenience of high-quality Statens Kartverk topographic mapping on your smartphone using ViewRanger, a sophisticated but easy-to-use off-road satellite navigation application.

Norway’s scenery is spectacular and everyone in Norway has a ’right of access‘ to the countryside – from the world-famous fjords of Western Norway, through extensive forests and twenty-one national parks, to the north of the country known for its wildlife safaris, midnight sun and northern lights. ViewRanger provides high resolution Statens Kartverk 1:50,000 scale maps with contours, roads, bodies of water, paths and tracks clearly displayed.

Other features include ‘Buddy Beacon’ for keeping track of friends and a sports computer for comparing routes and performance, adding a new dimension to leisure navigation and contributing to the enjoyment of the great outdoors. A 3D graphic panorama feature identifies points-of-interest in the landscape, and you can even take advantage of the phone’s camera to attach pictures and videos to locations on the map and share them with the world.

The award-winning ViewRanger software, developed by Augmentra, is fast becoming a ‘must have’ item for a wide range of outdoor enthusiasts and weekenders across Europe. Detailed topographic maps, sourced from national mapping agencies, can be downloaded in ViewRanger for a growing global community including Belgium, Finland, France, Germany, Great Britain, Holland, Ireland, Slovenia and Switzerland.

Christer Sandum, Director of Business Development for Geodata AS, explains: “We are really excited to take part in ViewRanger’s rapid expansion throughout Europe. ViewRanger offers a great extension to the GPS Outdoor product line, now allowing an even broader audience to access mapping and navigation for outdoor activities. We are looking forward to working with Augmentra and serving new and existing customers with this great product.”

“We are delighted to add Statens Kartverk Norway mapping to our rapidly growing list of maps and to be working with Geodata to bring ViewRanger to the Norwegian market,” said Craig Wareham, co-founder of Augmentra. “Clear and detailed topographic mapping, accurate navigation, plus revolutionary capabilities such as adding new map areas instantly over the mobile network and our BuddyBeacon live tracking, make it easy for anyone to map, navigate, and share their outdoor adventures.”

As well as downloading individual map tiles direct-to-handset, users can add larger areas of Norwegian topographic mapping by sideloading onto their phones. Maps cost from just £25 for a 600-sq km section of Norway through ViewRanger’s ‘Self Select Mapping’ option.

ViewRanger and Norwegian mapping is available from www.lommekjent.no and www.viewranger.com

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Notes for editors

For further information please contact:
Helen Goldrein/Rachel Holdsworth, PR consultants
Holdsworth Associates
Tel: 01954 202789 Email: helen@holdsworth-associates.co.uk

About ViewRanger www.viewranger.com
ViewRanger software requires a Symbian S60 compatible phone, such as a smartphone from Nokia or Samsung. ViewRanger maps and software are available pre-installed on a memory card, allowing ViewRanger to be used straight away without requiring a connection to a PC; via web download; or through mobile channels including Nokia Software Market and Orange App Store.

ViewRanger mapping is available for Belgium, Finland, France, Great Britain, Ireland, Netherlands, Norway, Slovenia, and Switzerland. More countries are set to follow. For more information or to purchase ViewRanger, visit www.viewranger.com

About Augmentra Ltd www.augmentra.com
Augmentra is a specialist in location-based mapping, navigation and information solutions for smart mobile devices. It delivers innovative solutions that exploit the potential offered by the convergence of mobile phone, imaging and GPS technologies. It is focussed on the outdoor activity, leisure and travel markets.

Augmentra is a licensed partner of AA Publishing and Ordnance Survey, and is partnered with Forum Nokia, Symbian Signed and Orange.

About Geodata
Established in 1988, Geodata AS is a Norwegian IT company operating as a distributor of ESRI software including geographical information systems (GIS), and consultancy services in connection with implementing and using GIS. Geodata’s technology helps in national and international crises, finds promising sites for fast-growing companies, helps to fight crime, routes emergency vehicles and performs countless other vital tasks every day.

Contact:
Christer Sandum
Business Development Director, Geodata AS
Tel: + 47 23 24 90 00 E-mail: christer.sandum@geodata.no