West Marine Selects Northstar Thin Plate Pure Lead AGM Batteries as a Top Pick for 2014

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Printer-friendly versionPrinter-friendly versionPDF versionPDF version Media Contacts: Laurie Fried West Marine 831.761.6944 Watsonville, CA (February 10, 2014) West Marine (Nasdaq:WMAR), the largest specialty Waterlife Outfitter of quality marine grade products, apparel, footwear and accessories, named the NorthStar Thin Plate Pure Lead AGM Batteries as one of its Top Picks for 2014. Never before has a battery manufacturer so ;cleverly engineered an 8D battery that has both the user and installer in mind. The “Thin Plate Pure Lead” manufacturing technology allows for superior cranking and reserve capacity, more cold cranking amps, plus four times more charging cycles than flooded lead-acid batteries. Pure lead technology also prevents the plates from sulfating; the number one cause ;of battery failure. “NorthStar Pure Lead Modular 8D Battery offers the best performance and is the highest capacity 8D available in the marketplace,” said West Marine’s Executive Vice President of Merchandise, Ron Japinga. “The modular design makes installation much easier and replacement costs lower." Arriving in West Marine stores this March, visitors can learn more about these exceptional batteries at West Marine’s booth at the Miami International Boat Show, or on the web westmarine.com. About West Marine West Marine, Inc. is the largest specialty retailer of boating supplies and accessories in the United States, with nearly 300 company-operated stores located in 38 states, Puerto Rico and Canada. Founded in 1968 by a sailor, West Marine has grown to become a leading omni-channel retailer for boaters – from power cruisers and sailors to anglers and paddle sports enthusiasts – and offers gear, apparel and footwear for anyone who enjoys recreational time on or around the water. The company’s wholesale channel is one of the largest distributors of marine equipment serving boat manufacturers, marine services, commercial vessel operators and government agencies. For more information on West Marine, Inc., its products and store locations, visit westmarine.com or call 1-800-BOATING (1-800-262-8464). West Marine’s stock is traded on NASDAQ under the symbol WMAR.

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