Fan-favorite Sour Cream & Onion Pringles get a fiery upgrade, joining the brand's new spicy collection.
BATTLE CREEK, Mich. , June 22, 2021 / / -- After introducing the new Pringles ® Scorchin' collection last year, the masters of flavor at Pringles are peeling back the onion with the addition of a fourth new fiery flavor that is sure to wow: Pringles Scorchin' Sour Cream & Onion.
Adding to the collection that already includes Scorchin' takes on classic BBQ, Cheddar, and Chili & Lime flavors, new Pringles Scorchin' Sour Cream & Onion packs all the bold, tangy flavors fans know and love and kicks it up a notch with a spicy heat that builds over time. Each bite boasts a hint of smoky cayenne pepper flavor for extra oomph, delivering a delicious and fiery ride for taste buds.
"We know that unique and spicy flavors are the top two things Zillenials look for when trying new snacks 1 , and those qualities happen to be a specialty of ours at Pringles, " said Gareth Maguire , senior director of marketing for Pringles . "The debut of Pringles Scorchin' Sour Cream & Onion gives a kick to the classic tangy and zesty Pringles flavor — and gives those looking for some spice in their life another reason to enjoy the new Scorchin' collection."
Pringles Scorchin' Sour Cream & Onion is available in the snack aisles of select retailers nationwide. For more information, follow @PringlesUS on , @Pringles on and check out .
About Kellogg Company
At Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats ®, Kashi®, RXBAR ®, MorningStar Farms ® and more. Net sales in 2020 were approximately $13.8 billion , comprised principally of snacks and convenience foods like cereal, frozen foods, and noodles. As part of our Kellogg's® Better Days purpose platform, we're helping to end hunger and are committed to creating Better Days for 3 billion people by the end of 2030. Visit www.KelloggCompany.com or www.OpenforBreakfast.com .
1 Mintel, "Potato and Tortilla Chips - US - January 2021 ," Jan. 2021 .
SOURCE Kellogg Company
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